Israel Public Relations: Full Report on Israeli PR
Left-wing Israeli think-tank Molad released a far ranging report on Israeli Public Relations which inaccurately claims that Israeli Public Relations (Hasbara) is excellent. The paper seeks to blame the policies of the right-wing government of Prime Minister Netanyahu for Israel’s PR problems – and frankly that is complete and utter hogwash. Israel has had bad pr from well before Netanyahu.
While the report does provide extensive details on all the efforts that go into Israel Hasbara – it is inaccurate in how effective Israeli Hasbara is. It’s a good document to read on the wide-ranging efforts of Israel Hasbara – but most of it is hogwash.
Of course , Molad is “funded by left-liberal foundations and groups from the U.S. associated with the Democratic party”, is a grantee of the New Israel Fund. Their policies and politics govern this paper – more than a genuine interest in Israel public relations. Read it at: http://www.molad.org/images/
About the Author: Ronn Torossian is the CEO of NY based 5W Public Relations, 1 of the 25 largest PR Agencies in the US. He is a member of Young Presidents Organization (YPO), a Jewish philanthropist and active in a number of worldwide Jewish organizations. More about Ronn